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Trademark & Branding Use Guidelines

Trademark & Branding Use Guidelines

Effective Date: 01.01.2025
Company: Asergis Operations Limited, trading as TheVanApp (“we”, “our”, “us”).

1. Ownership of Trademarks

1.1 TheVanApp name, logo, slogans, designs, and other brand identifiers (collectively, the “Marks”) are registered or unregistered trademarks owned and controlled by Asergis Operations Limited.

1.2 All goodwill arising from the use of our Marks shall inure exclusively to our benefit. Unauthorized use of our Marks is strictly prohibited and may constitute trademark infringement.

2. Authorized Use of Marks

2.1 Partners & Drivers

  • Approved drivers or delivery partners may use TheVanApp Marks solely for the purpose of identifying themselves as participants in our platform.

  • Such use must strictly comply with these Guidelines and any additional instructions provided by us.

2.2 Third Parties

  • Businesses, media, affiliates, and other third parties must obtain written permission from TheVanApp before using our Marks.

  • All requests for use must be sent to: info@thevanapp.com.

2.3 Prohibited Uses

  • No one may use the Marks in a way that suggests sponsorship, endorsement, or partnership with TheVanApp unless explicitly authorized.

  • The Marks must not be used in any unlawful, misleading, defamatory, or harmful manner.

3. Visual Standards

To protect the integrity of our brand, the Marks must be used consistently and correctly:

  • Do not alter, distort, rotate, stretch, or modify the logo in any way.

  • Do not change the colours, typography, or proportions of the Marks.

  • Always use high-resolution, approved logo files provided by TheVanApp.

  • Maintain clear space around the logo (at least the height of the “V” in “Van”).

  • Do not combine the Marks with other logos, words, or graphics without written approval.

4. Naming & Imitation Restrictions

  • You must not register or use a business name, domain name, app name, or social media handle that includes or is confusingly similar to TheVanApp.

  • You must not imitate the look and feel (“trade dress”) of TheVanApp’s platform, including logos, colour schemes, or design elements, in a way that may mislead users

5. Merchandising & Promotional Use

  • Use of the Marks on merchandise (e.g., clothing, signage, printed materials) requires prior written consent.

  • Approved marketing or promotional materials must follow our brand guidelines and may be subject to review.

  • Partners and drivers may only display decals, signs, or branding materials provided or authorized by TheVanApp.

6. Media & Press Use

  • Journalists and media outlets may use the Marks solely for editorial or informational purposes when referencing TheVanApp.

  • Marks must not be used in a way that suggests editorial content is sponsored or endorsed by us.

7. Enforcement & Monitoring

We reserve the right to monitor the use of our Marks and enforce compliance with these Guidelines.

  • Unauthorized use may result in account suspension, termination of contracts, or legal action.

  • We may demand immediate removal or correction of any improper use of our Marks.

8. No Transfer of Rights

  • Nothing in these Guidelines grants users ownership or exclusive rights to our Marks.

  • The Marks remain the sole property of Asergis Operations Limited at all times.

9. Reporting Misuse

If you become aware of unauthorized, improper, or confusing use of TheVanApp Marks, please notify us immediately at:

Brand Protection Team
Asergis Operations Limited

Suite 17. Stonegate
20, Triq Bernadette
San Gwann
SGN 1467
Malta


Email: info@thevanapp.com

10. Updates to Guidelines

We may update or revise these Guidelines periodically. Continued use of our Marks after changes indicates acceptance of the revised Guidelines.